
By Rosa Covarrubias
They say that what happens in Vegas, stays in Vegas, but this time it can't be that way.
The Super Bowl is the ultimate celebration of professional football in the NFL, no one involved wants to be left out of this celebration, not the players, coaches, owners, much less the fans of the teams competing for the title, not even the occasional ones, and even more so if teams from the so-called popular teams arrive.
Bringing the title game to Allegiant Stadium in Las Vegas is undoubtedly one of the most important strategies taken in the NFL in recent years.
According to official figures, in 2022 Sin City was visited by more than 38 million people, that is, an average of 104 thousand people per day; For the Super Bowl weekend, Las Vegas has a record of 330 thousand visitors and an economic revenue of 600 million dollars, taking into account that every time there is a major sporting event, prices in hotels, restaurants and car rentals tend to rise, for example, the Wynn in Las Vegas, which regularly has a low price of 3,200 Mexican pesos with taxes, reached a figure of 2,800 dollars per night, that is, 50 thousand pesos.