By Marilú Acosta
The house of celebrities (LCDLF) is a phenomenon that deserves to be analyzed in detail. Statistics reflect the massiveness of social networks. The final had 21 million live viewers on free-to-air television. Where they broadcasted 24/7, 5 million hours or 571 years were consumed. Christopher Columbus arrived in America 531 years ago. On social networks the videos had 5 billion views, which equals 62.5% of the world's population. Although it is not one view = one person, but the videos were viewed several times by the same person, rather through the same account. During the 10 eliminations and the election of the order of the 4 finalists, they received 140.5 million votes. This shows us that Mexicans do vote, as long as they care about the topic and it is clear to them that their vote makes a difference. The winner of the contest managed to accumulate 18.2 million votes, just to assure him/her the first place.