Document
By Mari Mar Álvarez

Perhaps many people have not yet realized it, however, it is a reality that over the last few years the concept of beauty within our societies has been transformed.

The way we live today, overexposed to social networks, video calls, photographs and many other technologies, has led us on several occasions to feel dissatisfied with the way we look.

This is an even more complex problem if we add to that the fictitious closeness we have built with influencers and celebrities whom we often take as a reference.

All this situation is generating many insecurities that were not present before in people who are, in many cases, ambitiously looking for ways to look and feel better.

It was precisely this situation that led our country, according to the Mexican Association of Plastic, Aesthetic and Reconstructive Surgery, to be the third country where more operations of this nature are performed, only behind the United States and Brazil.

In Mexico, liposuction is the most commonly performed surgery, followed by breast and buttock augmentation, eyelid surgery and abdominoplasty.

A great responsibility

What is our challenge as plastic surgeons in this scenario? On the one hand, it is very important that we practice our profession not only with responsibility, but also with ethics.

This means not only operating, but also understanding very well the reasons that are leading our patient to seek our support, in addition to defining the psychological support strategy with which we will give continuity to his or her case.

On the other hand, we must also be able to encourage our patients to make peace with their bodies.

By this I mean that we need to encourage the development of their self-esteem, so that they feel good about themselves once the surgery is done and do not want to immediately opt for correcting something else about their body that they do not like.

And I believe that this is necessary, as I have made clear in various conferences and books, because before anything else we must aspire to love ourselves more.

I say this with all certainty because my experience has led me to understand that our body is already a perfect machine, because it allows us to do any number of things every day. Our goal should be to take care of it.

That is why I want to be emphatic in pointing out that, while it will always be completely valid to opt for surgery, we should also be more grateful for what we have and learn to love more what we are.

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