
By Francel Zarate

Organizational culture is what we consciously and unconsciously punish and reward within a company. I am a marketer by profession, but HR (Human Resources) by vocation. This puts a person at the center of my decisions, in this case a consumer, client or employee. In this June where we all bring out our colorful little flags, I reflect on the truths and the less colorful parts of the matter from a corporate point of view.
It was through data and 11 work climate surveys for more than 50,000 employees in 60 countries that I understood the relationship between organizational culture and a company's results. Gallup says "In my job I have the opportunity to do what I do best" and at high rates of this indicator, performance exponentially detonates by 3X. But doing what I do best is not just a technical or even soft skills part, it has to do with people feeling supported, comfortable to show their opinion and demonstrate their passion. These three behaviors have personality as a major component. And if I understand that I should be measured and act more feminine and delicate (read not macho) or in the opposite case reflect the alpha male (without smelling like a sissy as they just said on
The Vatican) or in any of its forms pretending to be something that I am not, and to take me away from my personality, I will not be able to do what I do best. I will not be able to unleash my full potential, and do what is truly mine.
The challenges for LGBTQ+ communities within the corporate world continue to be a reality. I keep hearing "isn't doing a pride event too much?" or "why if they still don't communicate it, do we have to talk about it?" or even confusing misogyny with homophobia (both terrible!). The truth is that most of us in the corporate world have come a long way in terms of IEDs, we have policies
The good leaders set the example, intention and time on the agendas of affinity groups and the collaborators belonging to the communities receive support, generate initiatives and propose new rules. Beyond the hanging culture poster, we are evolving and this is reflected in society.
But also as a society we must improve, and the invitation is to the individual, to each one of us. To listen to different positions, to ask with love the doubts we have and also to provoke, yes to provoke empathy, because we have all witnessed situations where naturally it is not happening and we need to be braver to stop, to not laugh at the homophobic joke, to hear "what a waste", to whisper "yes, he is noticeable". We need to be more intentional and inclusive, to be that person who converses, invites and generates spaces of openness. We need walking culture posters in the streets that enable our environment.
The opinions expressed are the responsibility of the authors and are absolutely independent of the position and editorial line of the company. Opinion 51.
Comments ()